Central to the masterplan is a new park that draws inspiration from the Gunung Lambak hills that forms an iconic backdrop to the town. The Promenade will connect an expo-trade centre, an education hub, a business hotel and its associated convention facilities, shop offices and business parks and a residential community. Not only will the Promenade offer an abundance of social and recreational amenities for both residents and visitors, but it will also be a zero energy public realm given its ability to generate enough energy to offset the public utility infrastructure.
Kluang’s strategic location in the centre of Johor state allows Newpark to capitalise on this by integrating junior, secondary and tertiary education infrastructure designed to ground breaking ‘Building Schools for the Future’ (BSF) standards. The campus style buildings provide 21st century facilities that optimize learning whilst being socially integrated with the broader community to provide endless opportunities for partnerships between the academic and trade world.
Majupadu’s commitment to transforming the community by elevating the quality of life in Kluang will also see the town receive its first high-rise residences at Newpark. The concept seeks to balance the contemporary living with the delight of resort – style recreational amenities. Offering a range of suites that have views to either the Promenade, or the distant hills of Gunung Lambak, the design of this landmark residential development will be a lesson in green design. Residents will enjoy reductions in energy and water bills given the building’s optimization of natural light, natural ventilation, grey and rainwater harvesting methodologies and the exploration of solar energy. The result will be green living with enhanced safety and security blended with healthier lifestyle choices.
The hotel and the convention centre at Newpark forms the gateway to this vibrant new district and is where the new life of Kluang begins. Embracing the districts trade and education focus, it will become the town’s epicenter of social and economic activity and will incorporate a multitude of different functions to cater for visiting trade and education delegates. Standing as the tallest building in Kluang, it will house over 250 business-class rooms, suites and family suites. It will also contain offices, retail, speciality restaurants, bars and a state of the art convention centre that will serve multiple needs from trade and government conventions, weddings, to cultural celebrations in Kluang largest grand ballroom. Crowning the development will be a rooftop bar that will offer unprecedented views to Gunung Lambak hills.
Drawing inspiration from luxury liners, the Deck is a holistic entertainment and leisure destination associated with the hotel and convention centre. It comprises a myriad of different amenities that include lap and recreational swimming pools, indoor, outdoor and water gyms, a spa, yoga and pilates zones, a running track, outdoor chess, children’s day care and play area and an abundance of seating areas for social events, relaxation or quiet contemplation. All the facilities are set within a verdant green garden that will help reduce temperatures to ensure a conducive outdoor environment that guests and visitors alike will be able to enjoy.
The Commercial Boulevard will form the new epicenter of business and commerce in Kluang that will cater for the town’s continued economic growth. In addition to modern shop offices, new innovative office configurations with comprehensive amenities, it will serve as an office of choice for new enterprises and startups.
Kluang’s evolving economy presents an opportunity to create an expo-trade centre that seeks to consolidate the various industries into one purpose-built zone. Designed to international and institutional standards, the flexible warehouse-style structures will house service centre’s and showrooms that will cater for both the local and international market. The Expo Trade Centre will be interconnected via the tree-lined ‘Expo walk’ – permitting an ease of movement for pedestrians and bigger delegations; and providing regular opportunities for recuperation via the many food and beverage outlets that fringe its associated public open spaces.